How to Sell on Bushpop: The Complete Guide

Listing on Bushpop is free and takes minutes to start. The new marketplace is launching soon; this guide covers everything you will need: setting up your shop, photographing and pricing your items, posting a sale, getting paid and building a reputation that brings buyers back. If you just want the quick version, see the sell overview.

Getting started

Create a free account and set up your seller profile. Your profile is your shop, so add a clear profile photo, a short bio and your general location. Verify your email so buyers know you are a real seller, then connect a payment method so you can be paid after a sale. That is it: there are no listing fees and no subscription.

What sells well on Bushpop

Bushpop buyers are looking for preloved fashion at fair prices. The items that move fastest are:

In-demand Australian and global brands such as Gorman, Country Road, Lululemon, Zara and Nike.
Good-condition everyday pieces: denim, knitwear, dresses, jackets and quality basics.
Vintage, designer and one-of-a-kind finds that are hard to get new.

Honest condition matters more than perfection. Clean, well-described items in "good" or "very good" condition sell reliably when they are priced sensibly.

Creating a listing that sells

A strong listing answers every question a buyer has before they need to ask. The three things that sell an item are clear photos, an accurate description and the right price.

Photography

Photos do most of the selling, so it is worth getting them right:

Shoot in natural light: outdoors or next to a window, never under harsh overhead lights.
Use a clean, plain background so the item stands out.
Show the item flat-laid or on a body or hanger, then add detail shots of the brand tag, fabric texture and any flaws.
Include at least three photos. More is better, especially the back, the label and any wear.

Writing your title

Put the most important details first so the listing is easy to find. Include the brand, item type, colour and size. For example: "Gorman leopard print blouse, size 10".

Writing your description

Describe the condition honestly using clear language, and disclose any flaws up front. Our condition guide explains what each grade means, from new with tags to well-loved. Include the brand, fabric and any fit notes, and always add measurements (see below). Buyers trust sellers who are upfront, and accurate listings mean fewer issues after the sale.

Sizing and measurements

Always include actual measurements taken flat: bust or chest, waist and length. Sizes vary a lot between brands and eras, so measurements are the single most useful thing you can give a buyer. Our how to measure a garment guide shows exactly where to take each measurement. Link the relevant brand size chart in your description too, especially for vintage and international labels, to help buyers choose with confidence.

Pricing your items

Price against the real secondhand market, not the original retail price. A useful starting point is the item's RRP adjusted for condition and demand: a near-new piece from a sought-after brand holds more of its value than a well-worn basic. Search other marketplaces for what comparable items actually sold for. Price fairly, but do not undervalue good pieces; you can always reduce the price later.

Shipping

You post sold items directly to the buyer. Keep it simple and reliable:

Use Australia Post (Parcel Post or Express) or a service like Sendle.
Package items so they arrive clean and undamaged; reused packaging is fine.
Always use tracking so both you and the buyer can follow the parcel.
Postage is usually paid by the buyer: set your postage price in the listing so there are no surprises at checkout.
Aim to post within two business days of a sale.

Getting paid

Listing is free. When your item sells, Bushpop deducts 1.75% + 30¢ before your payout lands, and that is the only seller fee. The buyer separately pays a Buyer Protection fee at checkout, so it never comes out of your payout. Exact payout mechanics will be confirmed when the marketplace launches.

Building your seller reputation

Repeat buyers come from good experiences. Reply to questions quickly, describe items accurately, post promptly and pack with care. Seller reviews are coming with the marketplace launch, and a track record of happy buyers will make every future listing easier to sell. Staying active and listing regularly also keeps your shop visible to buyers.

Seller FAQs

What can I sell? Preloved, vintage, upcycled or new clothing, shoes and accessories, across menswear, womenswear and kids. No counterfeits or prohibited items.

Is it free to list? Yes. Listing is free, with no monthly fees and no charge for items that do not sell.

What are Bushpop's fees for sellers? 1.75% + 30¢, deducted from your payout only when an item sells. The buyer separately pays a Buyer Protection fee at checkout, so it never comes out of your payout.

What if a buyer says an item is not as described? Honest, detailed listings prevent most disputes. If an issue arises, human support, based in Australia, helps resolve it fairly under Buyer Protection. Accurate photos and measurements are your best protection.